Marketo Developer
Job Description
Build and deliver advanced marketing automation capabilities using Marketo in a hybrid role based in Charlotte.
Responsibilities
- Design and implement scalable Marketo architecture aligned with business objectives
- Develop integration strategies with CRM systems (including Salesforce and Dynamics) and other marketing technology platforms
- Create and manage marketing campaigns, workflows, landing pages, and forms within Marketo
- Customize Marketo using APIs, custom objects, and advanced configurations to enhance functionality
- Build dashboards and reports to evaluate campaign performance and support marketing strategy optimization
Requirements
- 3+ years experience in marketing automation, including Marketo architecture and leadership roles
- Expertise in Marketo configuration, API integrations, and CRM systems
- Strong understanding of lead lifecycle, including lead scoring and nurturing processes
- Proficiency in data governance and marketing analytics
- Marketo Certified Solutions Architect or Expert certification preferred
Technology
- Marketo
- Salesforce
- Dynamics
- APIs
Location
- Charlotte, North Carolina (Hybrid)
Benefits
- Medical and Prescription Drug Plans
- Dental Plan
- Vision Plan
- Health Savings Account
- Health Flexible Spending Account
- Dependent Care Flexible Spending Account
- Supplemental Life Insurance
- Short Term and Long Term Disability Insurance
- Business Travel Insurance
- 401(k), Plus Match
- Weekly Pay
After the waiting period, eligible consultants can receive: Medical and Prescription Drug Plans, Dental Plan, Vision Plan, Health Savings Account, Health Flexible Spending Account, Dependent Care Flexible Spending Account, Supplemental Life Insurance, Short Term and Long Term Disability Insurance, Business Travel Insurance, 401(k) with Plus Match, and Weekly Pay.